Blockchain E-Commerce Platform Allows Shoppers to Purchase Directly From Manufacturers

A new decentralized e-commerce platform aims to allow online shoppers and e-commerce stores to combine purchasing power and microdistribution to access bulk pricing and discounts.

Purchasing power, means manipulating wholesale pricing advantages by offering customers 'direct to consumer' pricing via peer to peer networks.

Storefront creation implies creating an e-commerce platform that would let online retailers engage with the decentralized network seamlessly.

Describing the benefits for users involved with buying.com, the company says manufacturers can enjoy faster distribution and access to consumer markets, as well as increased global reach; online retailers can price their items as low as possible and buy directly from manufacturers and wholesalers, and consumers will also enjoy low prices and access to a greater number of products.

The company says, Buying.com customers can also be assured of their transactions being secure, as the platform combines the best of blockchain to offer a digital ledger that "Offers fraud-proof solutions and auto-verifies transactions for a tamper-proof, secure, immutable audit trail."

The platform will run using built-in tokens called BUY. These tokens operate an incentive scheme for Node operators to help scale up the network's progress.

BUY tokens can be used to complete transactions on the site, and can also be earned by recommending buying.com to others.

The ICO pre-sale has started on Oct. 1 2018, with BUY tokens released for purchase at $0.07.

By Q4 of 2018 the team plans to have fully launched the BUY tokens and blockchain enhancements on their website, as well as unveiling the Buying.com DApp.

The website states, the team behind Buying.com boast a vast range of diverse experience.